Hello, welcome to my Curriculum Vitae (CV)

This Online CV is a comprehensive look at my work, projects, and portfolio all in one place. For a concise, downloadable version, please use the link in the "Resume" below. You can reach me via the "Contact" section at the bottom of the page.

Note: I coded this entire website myself with the help of AI, uploaded it to GitHub, and enabled GitHub Pages. It was a thrilling experience to see how easily this could be done in the AI Era!

A professional headshot of Shane

About Me

I'm a recent CFA Level III passer with a unique background combining a quantitative Aerospace Engineering degree with hands-on entrepreneurial experience, where I managed full P&L and financial operations. I am now making a focused career transition and am actively pursuing analyst roles within the investment management industry.

Core Skills

Financial Statement Analysis Equity Analysis Valuation Portfolio Management Fixed Income Analysis Investment Principles & Ethic Financial Modelling Quantitative Analysis Corporate Investment Analyst

Other Skills

Operations Management Quantitative Problem-Solving Project Management Digital Marketing Community Management Python Data Analysis Team Leading Presentation Communication Strategic Planning SQL Office tools (eg.Excel, Word, etc.)

Language Skills

Thai (Native) English (Fluent)

Experience & Education

Work Experience

Co-Owner, Head of Media & Operations

Brand Buddy TH | Bangkok City, Thailand

Jan 2019 – Nov 2023 (4 yrs 11 mos)

Job Description

As Co-Owner, my core responsibilities covered two main areas: leading the digital marketing department and managing the company's internal operations. My marketing duties involved developing client media strategies, managing the end-to-end media buying process on platforms like Google and Facebook, and analyzing campaign data for performance reports. On the operations side, I was responsible for designing all internal project workflows and coordinating between the creative, marketing, and client service teams to ensure projects were delivered smoothly and efficiently.

Brand Buddy Image 1 Brand Buddy Image 2 Brand Buddy Image 3 Brand Buddy Image 5 Brand Buddy Image 4

Community & Strategic Marketing Lead

PFP NFT Collection Project

Jun 2021 – Aug 2022 (1 yr 3 mos)

Job Description

Community-led marketing strategy for an NFT project of ~3000 unique characters. I was responsible for establishing and scaling the project's core community on Discord and Twitter, creating the content roadmap, and executing engagement campaigns to build presale hype. By fostering a loyal and active community from the ground up, I built the foundational momentum that resulted in a complete project sell-out within 4 minutes of the public launch.

NFT Project Image

Owner & Operator

Personal Craft Co., Ltd. | Thailand

Feb 2015 – Apr 2020 (5 yrs 3 mos)

Job Description

A direct-to-consumer (D2C) brand I founded to create and sell personalized, custom-made jewelry online. As the owner and operator, I was responsible for all functions of the business. My role included the end-to-end product lifecycle, from initial jewelry design using CAD to final production. I also managed the brand's entire online presence, which involved running our social commerce channels, handling all digital marketing, and overseeing the company's finances and daily operations.

Personal Craft Image 1 Personal Craft Image 2 Personal Craft Image 3 Personal Craft Image 4 Personal Craft Image 5

Application Engineer

Enjoy & The Progress Co., Ltd. | Bangkok

May 2012 – May 2013 (1 yr 1 mo)

Job Description

In this role, I served as a key engineer for a strategic partnership between E&T Corporation and HONDA R&D ASIA PACIFIC (HRAP). My responsibilities included providing technical sales and consultation for advanced CAE software and CAD outsourcing services. I also managed aspects of our collaborative projects, including the application of a cutting-edge fluid dynamics simulation technique known as the particle method.

Education

Passed All 3 Levels of CFA Program

CFA Institute

2023 - 2025

Description

The Chartered Financial Analyst (CFA) charter is a globally respected designation in investment management, measuring and certifying the competence and integrity of financial analysts.

Completed Practical Skills Modules including: Financial Modeling, Portfolio Development and Construction, Python, Data Science & AI, and Python Programming Fundamentals.

CFA Image 1 CFA Image 2 CFA Image 4 CFA Image 3

Bachelor's Degree, Aerospace Engineering

Kasetsart University

2008 - 2012

Description

Activities and societies: 2011 Internship: Gained hands-on experience as an assistant to Dr. Sutthiphong Srigrarom in a DTI rocket project using CFD (ANSYS13) in Singapore.

2009-2011 Volunteer Teaching: Volunteered at "Vichakarn Club" to educate high school student.

Engineering Fundamentals: Strong grasp of engineering basics, with a focus on aerospace engineering, including aerodynamics, aircraft structure, and knowledge in mechanical engineering and manufacturing. Versatile skillset that can be applied to various engineering fields.

Kasetsart Image 1 Kasetsart Image 2 Kasetsart Image 3

High School, Science - Math

Assumption College, Thailand

2005 - 2008

Description

High School and Exchange Studies: Completed high school at Assumption College (Bangkok) and had an enriching experience as an exchange student in America for one year in 2005. This experience provided valuable exposure to new cultures and educational systems.

Assumption College Image

Portfolio

Here's a collection of my projects, awards, and training. Scroll horizontally or use the arrows to see more.

CFA Program Level II Passed

CFA Program Level II Passed

Professional Certification

JAN 2025

Asset Valuation Portfolio Management Financial Analysis
CFA Program Level I Passed

CFA Program Level I Passed

Professional Certification

Jul 2024

Investment Tools Ethical Standards Quantitative Methods
Google Data Analytics Professional Certificate

Google Data Analytics Professional Certificate

Professional Certificate

Jan 2024

Data Analyst SQL Tableau R
Ad World Conference 2022

Ad World Conference 2022

Industry Event & Training

May 2022

Marketing Strategy Digital Trends Agency Growth
NFT (PFPs) Project

NFT (PFPs) Project

Community & Strategic Marketing Lead

Jun 2021 - Aug 2022

NFT Community Marketing
Ad World Conference 2021

Ad World Conference 2021

Industry Event & Training

Nov 2021

Post-Pandemic Marketing E-commerce Trends Content Strategy
Google Ads Video Certificate

Google Ads Video Certificate

Professional Certificate

May 2021

YouTube Ads Video Marketing Brand Awareness
Google Ads Display Certificate

Google Ads Display Certificate

Professional Certificate

Jan 2021

Display Ads Remarketing Audience Targeting
Google Ads Search Certificate

Google Ads Search Certificate

Professional Certificate

Jan 2021

Search (SEM) PPC Keyword Strategy
Meta Certified Media Buying Professional

Meta Certified Media Buying Professional

Professional Certificate

August 2019

Digital marketing Media Buying Facebook Ads
BaanBaiCha (Thai Tea formula)

BaanBaiCha (Thai Tea formula)

Business Co-founder

2014 - 2015

Entrepreneurship Product Development
AIGS (Asian Institute of Gemological Sciences)

AIGS (Asian Institute of Gemological Sciences)

Gemological Studies & Jewelry Design

2013 - 2014

Gems Identification Jewelry design
Graduation Project

Graduation Project: Grid Fin Aerodynamics

B.Eng. Research Project

2012

CFD Analysis Aerospace Engineering
Singapore Internship

Singapore Internship: Rocket CFD Project

Research Assistant Internship

2011

CFD Analysis Engineering
US High School Exchange Program

US High School Exchange Program

Exchange Student

2005

Cross-Cultural Adaptability

Interests & Personal Passions

Scroll horizontally or use the arrows to see what drives me outside of finance.

Image showing world map or stock charts

Global Macro News

I follow **global economic and geopolitical events** by default, treating them like a weekly drama series on Saturday night. It's my ongoing addiction to understanding the complex narratives that shape the world around us.

Image showing a person freediving

Freediving

There's nothing like exploring the underwater world through intense line training or relaxing fundives; I even hold a Mochnov W3 license. I've enjoyed diving in Japan, Indonesia, and the Philippines, always seeking new depths and hidden seascapes to explore.

Image showing a badminton racket and shuttlecock

Badminton

I've been playing since 2017 as a fun hobby to stay active and socialize with friends. I co-founded a local group called "Beerminton," where we get together weekly for a great workout—and maybe a few cold drinks afterwards 😉.

Image showing a tennis racket and ball

Tennis

This is a new sport I've recently gotten completely hooked on, constantly striving to improve my footwork and powerful serve. It's a fantastic, high-energy way to unwind and focus purely on a physical challenge outside of my daily routine.

Image showing mountains or camping

Trekking and Camping

I love getting away from the city lights and reconnecting with nature through long hikes and overnight camping trips. There's nothing quite as refreshing as fresh air, quiet wilderness, and managing your resources in the great outdoors.

Image showing your cat companion

Cat Companion

I'm the proud owner of three lovely cats named **Rick, Morty, and Summer** (bet you can guess the inspiration for that!). They provide the perfect daily dose of amusing chaos and comforting companionship needed to keep life balanced.

Image showing anime character or scene

Manga & Anime

This is actually the main reason I decided to study Japanese—I wanted to experience the source material directly! My favorites span generations, from classics like *Fullmetal Alchemist* and *Guren Lagann* to modern gems like *Jujutsu Kaisen* and *Frieren*.

Get In Touch

I'm currently open to discussing new opportunities. Feel free to send me an email, give me a call, or connect with me on social media.